VENDOR: MAKE YOUR PROPERTY STAND OUT

• Your property is made instantly memorable to all prospective purchasers.

• The agent can qualify the prospective buyer so you have fewer interruptions.

• Viewing is more effective. The prospective buyer does not need to view the property just to see "how big the lounge is" or "where is the laundry?" Speed up the process.

• Seen as a proactive marketing tool. Got a good property, show it off.

• Floor plans are a standard in most of Australia, USA and GB. Some are buying straight off the web.

• If your property is tenanted there will be less interruption to them as often they can be difficult. You can't sell what you can't see.

• Does not matter if there is a difference of decorating styles, as it is the bones of a house that matters. A PICTURE'S WORTH A THOUSAND WORDS.
  
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BUYER: VISUALISE YOUR LIFE IN THIS HOME

• Can plan living in the property. Sold on it before you've raised your hand.

• When you've seen 3-4 open homes on a Saturday do you remember all the layouts or are you doing a doodle in the car.

• Saves on return visits just to see "where is the laundry?"

• Can show it to partner, as in many cases it is just one person that views the property. See how the property will work for your family.

• Time is often crucial in the housing market and if you can get a "feel" for the property regardless of the "pink carpet" and can see how it will work for your family then you may be able to make a quick decision.

• They are so useful in making that huge decision.
  
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AGENT: EXCEED EXPECTATIONS - GO THAT EXTRA MILE

• Create excitement especially for buyers that are used to this service and didn't think it was available here. . ... all buyers will one day be vendors.

• Pro-active marketing tool to get listings as it will make your clients property impossible to forget. Viewings are more effective.

• Time is precious for you and your clients, use the plan to qualify buyers especially if hard to access or a long drive away.

• Use the back of Brochures. They cost the client so make them work.

• E-mail. Fax or place onto web sites. "Techno" clients love it.

• You are seen as "knowing" the property really well. Remind yourself of important features.
  
  
  

• "WORK SMARTER NOT HARDER".
  

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